My story

From Loss to Legacy: A Journey Fueled by Purpose

Orphaned by 17, he could have been defeated—but instead, he rose. Losing his mother at 12 and father at 17, he carried their strength with him like a compass. At just 9 years old, he began cutting hair in living rooms around Hugo, turning clippers into a calling. Through perseverance and passion, he transformed that humble beginning into a thriving barbershop, became a respected instructor, and now, an author. This is more than a story of success—it’s a tribute to the love that shaped him, and the legacy he honors every day.

Our history

Over four decades ago, he founded the Legitimate Look brand, growing it from a small barbershop into an award-winning business known for quality and community trust. Through steady, adaptable leadership and a hydrodynamic approach to business, he navigated challenges and changes with resilience. Today, his brand stands as a lasting legacy of hard work, dedication, and the belief that true wealth comes from health and perseverance.